In an action packed first half of football both teams had goals disallowed before Fulham front man Bobby Zamora headed the Cottagers in front.
The Seasiders took the game to Mark Hughes' men and had the best of the opening exchanges. Derby loanee Luke Varney forced Fulham keeper David Stockdale into action early on, then shortly after Brett Ormerod had a headed goal correctly ruled out for offside.
Varney found himself through on goal yet again, only to this time fire wide of Stockdale's far left post.
The tide of momentum changed as the half went on and Zamora had a goal ruled out for pushing in the box before he headed his team in front after 35 minutes.
Moussa Dembele crossed in from the right and Zamora nodded the ball in for the first goal to be scored at Bloomfield Road in the Premier League.
Blackpool came out all guns blazing in the second half and had a second goal chalked off when Ormerod was alleged to foul Fulham keeper Stockdale when heading across goal for Elliot Grandin to poke the ball into an empty net.
Holloway's men kept driving forward and were rewarded for their efforts in the 71st minute when the impresive Varney cut in from the right and hit a shot accross goal which was sliced into his own net by Fulham's Ghanaian international defender John Pantsil.
The Tangerine army kept willing their team on and just six minutes later the comeback was complete when Pantsil played Varney onside who struck the ball low and hard into the bottom right corner of Stockdale's goal.
Bloomfield Road was bouncing but the Seasiders were denied all three points just three minutes from time when nobody tracked Dickson Etuhu's run from midfield. Dembele expertly found his man Etuhu unmarked in the box with a perfectly timed through ball. Etuhu smashed the ball into the roof of Matt Gilks' net for the equaliser.
Blackpool could have cruely been robbed of a point in stoppage time but Gilks palmed away Simon Davies' long range shot to safety.
Once again the game was full of drama and controversy with three disalowed goals, and more importantly the entertainment value was of the very highest with another four goal thriller.
The fixture also marked the highest attendance at Bloomfield road for 33 years, so keep up the fantastic support Seasiders.
Four points from the opening three Premier League fixtures places Blackpool 12th in the table.
Fantastic job being done by all concerned at the football club so far, including the fans, lets keep it up, and the Seasiders will be staying up!
FT: Blackpool 2 - 2 Fulham
Pantsil (og) 71 Zamora 35
Varney 76 Etuhu 87
Blackpool: Gilks, Evatt, Baptiste, Crainey, Cathcart, Adam, Vaughan, Ormerod, Taylor-Fletcher, Varney, Grandin. Subs: Basham, Euell, Sylvestre, Halstead, Eardley, Demontagnac, Keinan
Fulham: Stockdale, Hangeland, Pantsil, Hughes, Kelly, Murphy, Duff, Davies, Etuhu, Zamora, Dembele. Subs: Dempsey, Zuberbühler, Briggs, Gera, Greening, Baird, Riise
Venue: Bloomfield Road
Referee: Michael Oliver